May 19, 2021

Public Service Announcement Contest for Middle and High School Students Will Encourage Youth to Get COVID-19 Vaccines



Montgomery County middle and high school students can encourage others to get COVID-19 vaccinations by producing video public service announcements (PSAs) in a County “Take the Shot” contest. The contest is another method the County is using to encourage students to talk with their friends about the importance of getting the COVID-19 vaccine.

The Take Your Shot contest invites students to produce 30- to 45-second videos exploring one of the following themes:
  • Why should everyone get the COVID-19 vaccine?
  • What makes you want to get vaccinated?
  • When people, like us, get vaccinated, we can …
Judges will select up to 25 videos, in both English and Spanish, and use them on the County’s social media channels. Three high school and three middle school videos will be awarded prizes.

“With vaccination rates starting to fall and the demand for appointments tapering off, the County has begun focusing it vaccine communication efforts on younger residents,” said County Executive Marc Elrich. “Peer-to-peer communication is crucial and young people know better than we do how to be persuasive with one another. We believe students will hear and respond better to messages created by fellow students.”

The deadline for submission of videos is Friday, June 4. Contest rules and entry forms are posted on the County’s Volunteer Center website. Public, private and home-schooled students are eligible to enter.

The contest is sponsored by the County Department of Health and Human Services in partnership with Montgomery County Public Schools. Public school students can earn five Student Service Learning hours for submitting an entry that meets all requirements.

More information about the contest also can be obtained by emailing Lynn Cook at lynn.cook@montgomerycountymd.gov.